Acxiom Lets Consumers See Data It Collects

http://www.nytimes.com/2013/09/05/technology/acxiom-lets-consumers-see-data-it-collects.html?partner=rss&emc=rss

Visitors to the site can review many seemingly innocuous facts about themselves, but critics say it provides a sanitized view of the information mining behind data-driven marketing.

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