Daily Report: Acxiom Draws Aside (a Bit) the Veil of Data Gathering

http://bits.blogs.nytimes.com/2013/09/05/daily-report-acxiom-draws-aside-a-bit-the-veil-of-data-gathering/

A Web site introduced by a marketing technology firm offers individual consumers a glimpse of some of the details the company has collected about them, though critics call it insufficient.

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